Palisade Debuts YouTube Channel
17 June 2008, Ithaca, NY - Palisade is pleased to announce the debut of its YouTube video channel. The channel showcases the company’s market-leading risk and decision analysis software @RISK and the DecisionTools Suite. Content will include testimonials from Palisade customers, customer stories about their real-life applications of Palisade software, and how-to videos on getting the most from Palisade software.
“YouTube is an increasingly valuable outlet for communication, and our new channel reflects Palisade’s ongoing efforts to reach out to customers in formats convenient and useful to them,” said Palisade Vice President Randy Heffernan. Trends support Heffernan’s claim, with BusinessWeek and sites like MasterNewMedia.org and Search Engine Journal citing the growing use of YouTube as a communications channel. According to Joe Whyte of the Search Engine Journal, “YouTube is the largest video sharing site to date, with the most traffic and the highest amount of users on it.” (SearchEngineJournal.com February 15, 2008). And Luigi Canali De Rossi of MasterNewMedia.org states, “Having already served up over 1.73 billion video views and 45 terabytes of video footage to the world, YouTube is everyone's first port of call when they want to search for online video.” (MasterNewMedia.org, May 3, 2007)
Palisade will continually update content on its new YouTube channel, adding new customer stories, how-to videos, and customer-requested information.
For more information, contact:
| Holly Bailey Main Street/Working Communications Tel: 607-532-4924 Fax: 607-532-4720 hbwrite@zoom-dsl.com |
Randy Heffernan Tel: 607-277-8000 Fax: 607-277-8001 rheffernan@palisade.com |